Programmatic Advertising is an integral part of marketing strategies that learn and adapt in real-time. This type of advertising utilizes sophisticated algorithms to place ads
AI tools can boost content production, however we should not rely on these resources entirely.They are designed with the intention of helping writers, marketers and
In recent years, Non-Fungible Tokens (NFTs) have been gaining popularity as a new form of digital asset ownership. NFTs are unique digital tokens that represent
In the competitive environment that is the business environment, having a good personal brand or personal branding can help anyone succeed. A strong personal brand
We have previously covered the definition of leads and why we should care about generating them (see article). So, in today’s article we will explore
We all know that with more hours of work, more emails, more phone calls, more focus, more people, more advertising sales end up accelerating. However,
Promotional campaigns are a strategy to increase sales and get more traffic to your website. On a marketing level, it is an effective strategy to
We all communicate with those around us. Even if we are not talking, our body communicates with those around us. The same happens with companies/organizations
Brands’ communication process has changed over the last decades, motivated mainly by technological and digital advances. The pandemic context experienced since 2020 has also impacted
Cosmake is a distribution and training company with over 17 years of experience in the cosmetics market. It represents, exclusively in Portugal, the brands Evagarden, Gewhol and Selvert Thermal.
