The use of social media for sales, known as social commerce, is transforming how companies promote brands and drive sales. By integrating e-commerce platforms into
In recent years, the popularity of voice-activated virtual assistants such as Siri, Alexa, and Google Home has skyrocketed. With the exponential increase in voice search,
eCommerce has gained a lot of importance in recent years. However, it was in 2020 that we saw an exponential growth of eCommerce, due to
Setting up an online business increasingly involves paying attention to certain legal obligations that were previously unnoticed or ignored by most digital marketers. The truth
Cosmake is a distribution and training company with over 17 years of experience in the cosmetics market. It represents, exclusively in Portugal, the brands Evagarden, Gewhol and Selvert Thermal.
Easily confused, SEO and SEA techniques couldn’t be more different. Although the main form of interaction is in Google’s search area, both have very different
Everybody knows that “Content is King” and this is one of the most successful marketing strategies to attract new clients. However, for this to works,
E-commerce has experienced exponential growth over the past few years (especially in 2020, leveraged by the Covid-19 pandemic), thus accelerating the digital transition of companies.
Chatbots are nothing less than software applications that simulate human conversions, aiming to improve the quality of service and make it more personalized. If in
2020 has been a challenging year for everyone. Our day-to-day lives have changed dramatically, and we all suffer from these changes. However, this has boosted the
